Research/Content Analyst at Tech1M

Role Overview:
We are seeking a detail-oriented and analytical individual to join our marketing team as a Research/Content Analyst. This role is pivotal in driving our content strategy through in-depth research and data analysis, ensuring our marketing efforts are both effective and impactful.

Role and Responsibilities:
– Conduct comprehensive market research to identify trends, customer preferences, and competitive landscape.
– Analyze data to generate insights that inform content creation and marketing strategies.
– Collaborate with content creators to develop engaging and relevant content based on research findings.
– Monitor and evaluate the performance of content across various platforms, providing recommendations for improvement.
– Prepare and present reports on research findings and content performance to stakeholders.
– Stay updated on industry trends and best practices to enhance content effectiveness.

Skills:
– Strong analytical skills with the ability to interpret complex data sets.
– Proficiency in research methodologies and tools.
– Excellent written and verbal communication skills.
– Familiarity with content management systems and digital marketing tools.
– Ability to work collaboratively in a team environment.
– Strong attention to detail and organizational skills.

Qualifications:
– Bachelor’s degree in Marketing, Communications, Business, or a related field.
– Previous experience in research, content analysis, or a similar role is preferred.
– Knowledge of SEO principles and digital marketing strategies is a plus.
– Proficiency in Microsoft Office Suite and data analysis software (e.g., Google Analytics, Excel).

Job Type: Full-time

Application Question(s):

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